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AT&T Marketing Collateral (Public Sector)

Marketing Collateral

AT&T Cybersecurity Public Sector

Customer

Summary of Challenges

During my time at AT&T Cybersecurity as the Senior Sales Engineer 4 for Cybersecurity Public Sector, I was tasked with creating marketing collateral specifically for those unique SLED (State, Local, and Education) customers. The usual marketing channels did not create marketing collateral of any type. My manager at the time, Patrick Robinson, came to me and asked me to put together something to submit to legal to be reviewed as the marketing collateral for the Public Sector.

Below are the results of our efforts to complete this task.

Secure Access Service Edge (SASE)

Managed Threat Detection and Response (MTDR)

Distributed Denial of Service Defense (DDoS Defense)

AT&T CDN Enterprise Traffic Protector (ETP)

AT&T ManagedEndpoint Security with SentinelOne

AT&T Managed Vulnerability Program

Conclusion.

I created these marketing collateral pieces that were disseminated across the overlay sales team. This directly impacted the sales motion positively and helped to increase sales.